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What is dynamic creative optimization and how can it benefit my brand?

Successful brands market their products and services by telling stories that connect with...
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The new eVouchering solution for publishers

EKCS has launched a new product for advertisers to see where and when their...
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Why would I outsource creative production when I have a great in-house team?

Let’s face it there are plenty of advantages of keeping production in-house. For...
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How can media and publishing companies benefit from DCO?

Dynamic creative optimization (DCO) is increasingly being used nowadays. If you’re a...
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How to find time to be creative

It was Albert Einstein who said, “Creativity is intelligence having fun." But these days,...
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Top five challenges of UK in-house agencies in 2022

April marks the start of a new business quarter. And with that comes a new set of...
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  • How to create a creative work environment.
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  • Measure success of creative production outsourcing & more.

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